James Haigh Named ATTA Chair

Kelvin Davies
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The African Travel and Tourism Association (ATTA) has announced the appointment of James Haigh as its new Chair, effective October 1, 2024.

With over 15 years of experience in the African tourism industry, James brings a wealth of knowledge and expertise to his new role.

James has had the privilege of exploring numerous African nations throughout his career. In 2013, he and his wife Leanne were appointed as joint CEOs of Tourvest’s East Africa operations, where they successfully strengthened and restructured the business despite initial challenges.

“I am truly honoured to serve as Chair of ATTA starting this October,” said James. “In a post-COVID world, ATTA is exceptionally well-positioned to advocate for sustainable tourism development that benefits communities across Africa.”

James’ extensive experience across the African travel and tourism industry will be an invaluable asset to ATTA. His deep understanding of the challenges and opportunities across the continent will further solidify ATTA’s role as the preeminent Voice of Africa.

“I have been incredibly fortunate to have spent the majority of my career working in various African countries,” James added. “We are immensely proud of the profound positive impact our tourism work has on staff, families, and communities.”

Nigel Vere Nicoll, President and Group MD for ATTA, welcomed James’ appointment, stating, “James’ extensive experience across the African travel and tourism industry will be an invaluable asset as he takes over as ATTA’s new Chair.”

Outgoing Chairman Nick Aslin expressed his confidence in James’ ability to lead ATTA, saying, “The appointment of James Haigh will ensure that the valuable work undertaken by ATTA over the past 30 years will continue in a positive and proactive manner.”

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